News organizations, camera makers, and tech companies developed a free web tool called ‘Verify’ to check image authenticity to combat the spread of AI-generated images online.
According to Nikkei Asia, the technology will embed tamper-resistant digital signatures, including the date and time a photo was taken, its location, and the photographer. If the image has a digital signature, the website will display the date, location, and other credentials for the image.
This tool has been embraced by Sony, Canon, and Nikon.
Sony has shared its intention to increase the number of cameras that work with its products and inspire other companies to follow suit. The company will also release a software update that includes digital signatures for its high-end mirrorless cameras. Sony and the Associated Press tested this technology in October of last year.
Meanwhile, Canon is working on a similar camera that will be available as early as next year.
Nikon also plans to launch a new range of cameras specifically designed for professional photographers. These cameras will have a unique feature to ensure that the photos captured with them are authentic and haven’t been tampered with. It benefits photojournalists and other professionals who require their images to be genuine and trustworthy.