Gen Z

Health

‘Dasurv!’: Filipino Gen Zs Emphasize Self-Reward in Shopping Habits, Study Finds

Filipino Gen Z mainly spends money to reward themselves, according to a joint study by Filipino-focused sociocultural research firm, The Fourth Wall, and communications...

For the KidsGaming

Today’s Youth Turn to Gaming To Connect With Others― TotallyAwesome Research Reveals

TotallyAwesome, APAC’s leading Youth-first marketing and media platform for Gen Z, Gen Alpha, and families, recently dropped their latest research on how gaming...

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