The Philippines will showcase its tourism industry at the World Travel Market (WTM) 2023 in the ExCel Convention Centre, London, UK, from November 6 to 8, 2023.
The Department of Tourism (DOT) and the Tourism Promotions Board (TPB) present destinations, tourism circuits, and attractions of the country.
Tourism Secretary Christina Garcia Frasco will be heading the Philippine delegation to the WTM 2023 with the assistance of TPB Chief Operating Officer Margarita Montemayor Nograles. The delegation will comprise around 20 private-sector tourism stakeholders.
The purpose of joining WTM 2023 is to showcase the beauty of Philippine tourism and create valuable connections between sellers and international buyers.
“Our participation at the World Travel Mart will market and promote the Philippines as a global destination with diverse and unique offerings, from our award-winning beaches and dive sites, world-renowned mountainscapes, immersive heritage sites and living cultural traditions, and tourism communities that offer purposeful travel for every traveler’s palate,” said Secretary Frasco.
The Philippine Pavilion will showcase a fantastic collection of destinations, including Intramuros, named Asia’s Leading Tourist Attraction at the 29th World Travel Awards. Intramuros represent the rich cultural and historical heritage of the country.
Palawan, one of the most beautiful islands in the Philippines and ranked 6th in Asia by the 2023 Condé Nast Traveler’s Top 10, will also be prominently featured in the pavilion, along with other tourism gems such as the stunning Chocolate Hills in Bohol, the first UNESCO Global Geopark in the Philippines. Siargao, one of Asia’s top islands, according to the 2023 CNT Readers, will also be showcased at the pavilion, highlighting the pristine beauty of the Philippines.
The Philippine Pavilion will showcase the country’s most valuable asset – its people. The delegation aims to exhibit the hospitality and talent of Filipinos even before travelers arrive on our shores. From performers to master weavers, mixologists, and baristas, Filipino talent is poised to leave a lasting impression on the world.
“Traveling is life-changing as it already is, but it becomes even more powerful if complemented with memorable interactions,” TPB COO Nograles said.
WTM London is widely recognized as the premier travel and tourism platform, which attracts thousands of professionals from the tourism industry worldwide. In 2022, the event hosted over 35,000 attendees from 184 countries, which is expected to be 20% larger this year. The event will feature new exhibitors from various parts of the world, including high-profile participants from the UK.
To know more about WTM London 2023, visit https://www.wtm.com/london/en-gb.html.